Corporate Business Development Architect

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This is where your SEO copywriting skills will be of value. Examples Of Good Metadata Now that you know what and what not to do when writing metadata, it may help to see a few examples of good metadata to bring the concept home. For example, the meta title “What is Interactive Content? 13 examples to boost engagement” by Rock Content ranks high up on SERPs because it accurately depicts what content the user can expect to find when clicking through to the webpage. Here are a few more examples. Yosemite National Park This metadata is specific, so you aren’t left guessing what to expect on the webpage.

Asana A good example of a meta tag is also sweden whatsapp resource provided by Asana. Its metadata captures the attention of searchers and includes a compelling CTA. Square This brand includes outcomes such as “get paid faster” that a searcher will gain if they go to the website. Common Mistakes To Avoid When Writing Metadata Three of the most common mistakes made while writing metadata are keyword stuffing, vague or inaccurate information, and duplication. Overstuffing with keywords Stuffing your metadata with keywords will interrupt the flow of reading for consumers. It can also confuse and even irritate them.

This tactic makes for clunky writing and is geared more toward search engines than humans. Writing vague or inaccurate descriptions Being too vague to try to bring in a larger audience is also a common mistake. Consumers will often overlook these meta descriptions and focus on those that more precisely relates to their query. Duplicating metadata Duplicating metadata may save you time, but it will negatively affect your SEO, confuse consumers, and may even result in penalties from Google. Always make the metadata different for each webpage. Don’t Miss Out On The Benefits Of Writing Good Metadata.