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Chinese consumers are not used to eating chocolate and desserts

Posted: Thu Dec 26, 2024 9:19 am
by Jahangir655
On Douyin, snacking chocolate brands work with influencers to show how these products can fit seamlessly into daily life. 10. Chocolate gift boxes Chocolate gift boxes are a big trend, especially during the holidays. On Xiaohongshu, you will see influencers showcasing beautifully packaged gift sets as part of high-end gifting culture. On Douyin, the livestream showcased the unboxing and presentation of these chocolate gift boxes, encouraging viewers to purchase directly through the app’s e-commerce integration. Overview of China’s Chocolate Market Chocolate is a highly consumed and beloved food product worldwide, with the global chocolate industry expected to reach $160.9 billion by 2027.

Although chocolate consumption in China lags behind that of the United States and Switzerland, demand has grown significantly in recent years. This growth makes the chocolate industry in China very promising, especially for foreign chocolate companies. China’s Chocolate Industry Chocolate was introduced to the Chinese Emperor Kangxi in 1705, but it was not until the 1990s that the chocolate market began to flourish. Initially, chocolate was seen as a luxury item for special occasions, but later gradually became a necessity for many Chinese households.

Notably, Chinese consumers are not used to eating chocolate and desserts, as their culture traditionally focuses telemarketing leads, guatemala telephone number data on salty flavors. However, as foreign brands entered the Chinese market, chocolate consumption has become more common. The tastes of Chinese consumers have changed rapidly over the past decade, with products such as coffee, cheese and chocolate becoming increasingly popular. Although international chocolate manufacturers such as Mars Group, Nestle and Ferrero have established a presence in China, the market remains untapped, providing opportunities for new brands to enter.

China's chocolate consumption In 2022, the United States is the country with the largest chocolate consumption, with revenue of US$3.721 billion. The chocolate market is expected to reach 340,243.54 tons in 2022, with an expected annual growth rate of 5.90%. Looking ahead, the size of China's chocolate market is expected to reach US$4.05 billion by 2025. However, it is worth noting that China's chocolate consumption is still relatively low compared to other countries.