Neglecting Customer Feedback Loops Listening to Your Audience Matters
Posted: Wed May 21, 2025 3:51 am
Your customers’ replies to SMS campaigns are valuable feedback, not just opt-outs or spam reports. Ignoring these interactions means missing chances to improve your products, services, or messaging.
How to Use Customer Feedback Effectively
Monitor inbound SMS replies regularly.
Use surveys or quick polls via SMS to gather opinions.
Respond promptly to questions or concerns.
Analyze common themes to improve future campaigns.
Building feedback loops increases customer satisfaction and campaign relevance.
33. Forgetting to Re-Engage Dormant Subscribers Don’t Abandon Inactive Contacts
Even the best SMS lists include some contacts who go quiet or stop australia accountant email lead engaging. Writing off these dormant subscribers without trying to re-engage wastes potential business.
Strategies to Win Back Dormant Subscribers
Send special “We Miss You” offers or exclusive discounts.
Invite them to update their preferences or opt-in details.
Provide value-driven content like tips or news to spark interest.
Use multi-channel approaches combining SMS with email or social media.
Regularly cleaning and re-activating your list maximizes its long-term value.
How to Use Customer Feedback Effectively
Monitor inbound SMS replies regularly.
Use surveys or quick polls via SMS to gather opinions.
Respond promptly to questions or concerns.
Analyze common themes to improve future campaigns.
Building feedback loops increases customer satisfaction and campaign relevance.
33. Forgetting to Re-Engage Dormant Subscribers Don’t Abandon Inactive Contacts
Even the best SMS lists include some contacts who go quiet or stop australia accountant email lead engaging. Writing off these dormant subscribers without trying to re-engage wastes potential business.
Strategies to Win Back Dormant Subscribers
Send special “We Miss You” offers or exclusive discounts.
Invite them to update their preferences or opt-in details.
Provide value-driven content like tips or news to spark interest.
Use multi-channel approaches combining SMS with email or social media.
Regularly cleaning and re-activating your list maximizes its long-term value.