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Posted: Sun Apr 20, 2025 3:59 am
Pigeon Update: Bird's Eye View and Precision Landing
Ranking algorithm update for local searchPigeon has an impact on
Leisure activities (restaurant search)
Things of everyday life (supermarkets, hairdresser)
Service providers (lawyers, craftsmen)
If you have a physical location and/or serve customers in a lebanon cell phone number list specific region, local discoverability is essential. Prerequisites for successful local SEO are a well-structured website, consistent NAP data, and a fully completed Google My Business profile . Only then can the algorithm correctly display the city or district.
The Pigeon update debuted in July 2014. Small local businesses that simply lacked the resources for online marketing and SEO and would never have been able to compete in the (inter)national league were given a real opportunity with this local SEO update.
They are given preferential positioning in local search results. Review sites like YELP also received significantly better rankings in the SERPs from this point on.
Shortly before the Pigeon update, Google was still facing accusations that the search engine was giving priority to its own local results — even when users had used a Yelp-branded keyword .
Ranking algorithm update for local searchPigeon has an impact on
Leisure activities (restaurant search)
Things of everyday life (supermarkets, hairdresser)
Service providers (lawyers, craftsmen)
If you have a physical location and/or serve customers in a lebanon cell phone number list specific region, local discoverability is essential. Prerequisites for successful local SEO are a well-structured website, consistent NAP data, and a fully completed Google My Business profile . Only then can the algorithm correctly display the city or district.
The Pigeon update debuted in July 2014. Small local businesses that simply lacked the resources for online marketing and SEO and would never have been able to compete in the (inter)national league were given a real opportunity with this local SEO update.
They are given preferential positioning in local search results. Review sites like YELP also received significantly better rankings in the SERPs from this point on.
Shortly before the Pigeon update, Google was still facing accusations that the search engine was giving priority to its own local results — even when users had used a Yelp-branded keyword .