With enrichment tools: Surfe (from Linkedin) , Pharow, but also Waalaxy, Phantombuster, Kasper, Dropcontact....
By connecting email boxes to your CRM
By launching a good old phoning campaign if you have the america cell phone number list phone number (ok, for a base of 16,000 contacts, you're not going to finish any time soon, so focus on customers to start with.
By asking the services (customer, after-sales service, sales, etc.) in contact with these people to SYSTEMATICALLY ask them for their email when there is an exchange by telephone or in person (be careful, however, with the GDPR. This email can only be used for certain types of exchanges. To send them promotional emails, you will need to collect their written consent.
how-to-get-prospect-email-addresses-customer-service
There are also cases where there is not even a database, so you have to go and collect new emails by other means that you will discover...
Integrate the sales force into the process
With each incoming call, your sales team must collect the contact's email address . This is essential for the marketing department to "feed the relationship" (we call it lead nurturing ) and to be able to move the prospect forward in the flywheel !
New reflexes must be adopted! To achieve this, you will need to be educational and demonstrate how obtaining emails is beneficial for your sales.
Offer a subscription to your newsletter / blog
Through the content you write on your blog , you attract an audience. In order to build stronger connections, offer them a call-to-action so that they receive your latest articles in their email box. For example:
Offer a guide to download
Get started writing a guide on your specialty and offer it to your readers on the internet in exchange for... their contact details!
The user must truly see value in what you are offering them for them to agree to give you their email.
Instead, focus on your persona ’s challenges and issues . This approach is based on the Inbound Marketing methodology that you can discover here .
for a lending institution: The ultimate guide to making your first real estate investment a success
for a wedding jewelry store: How to organize your wedding in 10 steps in Reunion
For us: The guide to a 2024 business strategy or a case study
You can also do this for sales brochures or technical sheets on your site, in a resources page.