This is why inbound marketing has become an how to build phone number list essential acquisition methodology in terms of attracting leads and then transforming prospects into loyal customers. The rule is simple: offer the right content to the right person at the right time.
When we hear inbound marketing , the publisher Hubspot , at the origin of this approach in 2006, is never far away... Defined as " a solution for managing business growth ". Hubspot has come to revolutionize the market for marketing, sales and customer relationship tools , thanks to its performance, its numerous features and its ergonomics that dust off CRM.
So, yes, I might as well tell you before going any further that you can implement an inbound marketing strategy WITHOUT Hubspot (see below), by layering tools together and connecting apps, but it is not necessarily cheaper and it is above all very time-consuming and devilishly poorly optimized. Discover in this article why Hubspot and inbound marketing are inseparable .