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What are the 9 consumer trends?

Posted: Sat Feb 22, 2025 9:49 am
by monira444
Since we are talking about new consumer trends and the transformations that the internet is generating, let's analyze what these changes are so that you are prepared. Stay tuned!

1. Convenience shopping
With an increasingly busy routine, we, consumers, look for options that make our lives easier when carrying out tasks.

We want more time to relax, rest, enjoy family or do enjoyable activities. However, everyday tasks take up a lot of time. In a big city like São Paulo, going to the supermarket can take long hours in chaotic traffic!

In this sense, one of the biggest consumer trends is based on jamaica mobile database onvenience purchasing.

A study by Nielsen called “In Search of Convenience” showed that retail is being transformed by more demanding consumers. This study showed, for example, that 40% of consumers worldwide seek out food during the week at lunchtime.

Several companies have already identified this trend and are investing in services that make people's lives easier. There are many apps available for purchasing and delivering supermarket products.

Just open the app on your phone, enter your shopping list and make the payment. That's it! The products are delivered to your home, without having to go to the store and face traffic and, especially, long lines.

E-commerce is also a strong option when it comes to convenient shopping. Many of them are not content with the option of buying online and are betting on simplifying the process, whether with a social login — where the customer can use their social media data to register — or with one-click, quick and simple purchasing.

Making it one of the 9 consumer trends.

2. Sustainable consumption
Sustainable consumption is another big trend in the market. With the changes in our climate, the destruction of nature and the irresponsible use of natural resources for several years, the preference for products from companies that care about sustainability is in vogue.

Natural products, recyclable packaging and companies that have good sustainable practices have gained public preference.