On the other hand, if you email sales managers who work
Posted: Sat Feb 22, 2025 9:34 am
Yes... it’s spam and it’s part of the reason why cold email has such a bad reputation.
Your task is to send a personalized and relevant message to the right person. To do this, you need to send your emails to a highly targeted list.
For example, let’s say you sell point-of-sale software . It makes sense that you’d only want to send emails to people who have a retail business. To take it a step further, you could target only people in a certain region or country, or who have a store of a certain size.
What about your product/service? Who is your jiangsu cell phone number list target market? Hopefully, this is something that was considered in the early stages of setting up your business. It’s much easier to establish an Ideal Customer Profile (ICP) early on.
On the other hand, it can be tempting to say that your product is for everyone and that every person on the planet needs and wants what you offer.
Spoiler alert : It doesn't, and they don't.
Even if you're selling water, there's a huge difference between the no-frills market and the elite water connoisseurs, who only want water infused with unicorn tears.
The good news is that once you know exactly who you're sending your email to, it's a thousand times easier to write it.
If you email everyone, your message will inevitably become vague and weak. at companies with over 100 employees and $1,000,000 in revenue and who currently use Acme Products for their CRM, it suddenly becomes much easier to be relevant.
By being personalized and relevant, you'll already be one step ahead of most emails that clutter your junk folders. 10 relevant, personalized emails sent to the right prospects beats 100,000 vague emails sent to random people.
Your task is to send a personalized and relevant message to the right person. To do this, you need to send your emails to a highly targeted list.
For example, let’s say you sell point-of-sale software . It makes sense that you’d only want to send emails to people who have a retail business. To take it a step further, you could target only people in a certain region or country, or who have a store of a certain size.
What about your product/service? Who is your jiangsu cell phone number list target market? Hopefully, this is something that was considered in the early stages of setting up your business. It’s much easier to establish an Ideal Customer Profile (ICP) early on.
On the other hand, it can be tempting to say that your product is for everyone and that every person on the planet needs and wants what you offer.
Spoiler alert : It doesn't, and they don't.
Even if you're selling water, there's a huge difference between the no-frills market and the elite water connoisseurs, who only want water infused with unicorn tears.
The good news is that once you know exactly who you're sending your email to, it's a thousand times easier to write it.
If you email everyone, your message will inevitably become vague and weak. at companies with over 100 employees and $1,000,000 in revenue and who currently use Acme Products for their CRM, it suddenly becomes much easier to be relevant.
By being personalized and relevant, you'll already be one step ahead of most emails that clutter your junk folders. 10 relevant, personalized emails sent to the right prospects beats 100,000 vague emails sent to random people.