Crypto Database

The "needs-based" budget is more flexible, since it has no upper limit and can be revised from time to time. The criteria for determining its size (its adjustment) can be:

goals and objectives for business promotion that are relevant at a particular moment (the situation in which a brand or product is just being introduced to the market and the one in which sales have been going on for a long time are different, and they require different campaign methods);
data on competitors (if their advertising budgets have increased, then it makes sense for the company to catch up so as not to lose market share).
The "needs" method can rightfully be considered more effective israel cell phone number list in modern business. Its advantage is in establishing specific factors that influence
The required marketing costs are determined by the number and complexity of tasks that need to be implemented during the promotion campaign. Examples of such tasks:

informing customers about new products, discounts and special offers;
increasing and maintaining brand awareness;
attracting new clients;
ensuring growth of the average bill;
increasing market share, developing new sales areas;
formation of the company's image;
stimulating consumer interest in the brand.
To solve each problem, a suitable tool is selected, and the required intensity of its use is determined - which directly affects the cost of using the solution. For example, to inform about a new product, the following can be used:

contextual advertising;
mailings;
social media posts;
SEO promotion;
affiliate promotion (through contracts with bloggers, influencers).