SMS Marketing: 10 Keys to Creating More Effective Messages
Posted: Tue Feb 18, 2025 6:03 am
Have you decided to enter the world of SMS marketing? You're right! It has been proven that it is one of the most effective techniques when it comes to carrying out advertising campaigns . They have a very high opening rate, are inexpensive and have a very good level of acceptance.
SMS is increasingly used less by users to contact other users. This means that the inbox is almost empty and receiving a message is something exceptional . This creates expectation for the user, who almost always ends up opening the SMS.
The keys to writing quality advertising SMS
It is a widely used technique that can be useful for a albania telegram data multinational or a local company . The problem is that it is not always used correctly. Writing an advertising SMS is not as simple as it may seem and, therefore, today we leave you with some key points.
1.- Get permission from users : this is a fundamental part, since without permission, you will be outside the law and your opening rate will be much lower.
2.- The most interesting thing first: if you are launching an offer, it should appear at the beginning of the text to capture the user's attention.
3.- Your SMS must include a link: if your message does not include a link, there is very little chance that the campaign will succeed. Users look for immediacy and this is achieved with a link to the offer or promotion.
4.- Offer exclusive content: Using SMS to contact your customers can be a way to offer them exclusive and highly personalized content . If everyone can access the offer you have sent in the text, it will not be as well received.
5.- Your brand, always visible: don't forget to always have your brand visible in the text. This way, even if you don't get anything from the user, they will be able to remember your company's name on future occasions.
Now that you have some tips to improve your SMS marketing messages , we recommend that you use this service as long as your database is well segmented and of quality . Otherwise, the success of your campaign could be reduced.
SMS is increasingly used less by users to contact other users. This means that the inbox is almost empty and receiving a message is something exceptional . This creates expectation for the user, who almost always ends up opening the SMS.
The keys to writing quality advertising SMS
It is a widely used technique that can be useful for a albania telegram data multinational or a local company . The problem is that it is not always used correctly. Writing an advertising SMS is not as simple as it may seem and, therefore, today we leave you with some key points.
1.- Get permission from users : this is a fundamental part, since without permission, you will be outside the law and your opening rate will be much lower.
2.- The most interesting thing first: if you are launching an offer, it should appear at the beginning of the text to capture the user's attention.
3.- Your SMS must include a link: if your message does not include a link, there is very little chance that the campaign will succeed. Users look for immediacy and this is achieved with a link to the offer or promotion.
4.- Offer exclusive content: Using SMS to contact your customers can be a way to offer them exclusive and highly personalized content . If everyone can access the offer you have sent in the text, it will not be as well received.
5.- Your brand, always visible: don't forget to always have your brand visible in the text. This way, even if you don't get anything from the user, they will be able to remember your company's name on future occasions.
Now that you have some tips to improve your SMS marketing messages , we recommend that you use this service as long as your database is well segmented and of quality . Otherwise, the success of your campaign could be reduced.