what has changed in WB promotion
Posted: Wed Jan 29, 2025 5:52 am
New office:
Since the new year, Wildberries has finally switched to a new advertising account: there are fewer types of advertising campaigns, and the interface has been updated.
This is what the main workspace of the office looks like:
vb promotion my campaigns.jpg
Image from the author's archive
Until recently, the new account had the ability to taiwan consumer email list create only automatic advertising campaigns, now - Search + Catalog and Automatic, and you can also filter them by status.
my campaigns:type.png
Image from the author's archive
Important : if you stop an advertising campaign and archive it, you will not be able to restore it. Therefore, we recommend leaving campaigns in paused mode.
Since March 19, the old account is unavailable. Sellers have lost the ability, for example, to view CTR for queries in advertising campaigns in search.
Since the new year, Wildberries has finally switched to a new advertising account: there are fewer types of advertising campaigns, and the interface has been updated.
This is what the main workspace of the office looks like:
vb promotion my campaigns.jpg
Image from the author's archive
Until recently, the new account had the ability to taiwan consumer email list create only automatic advertising campaigns, now - Search + Catalog and Automatic, and you can also filter them by status.
my campaigns:type.png
Image from the author's archive
Important : if you stop an advertising campaign and archive it, you will not be able to restore it. Therefore, we recommend leaving campaigns in paused mode.
Since March 19, the old account is unavailable. Sellers have lost the ability, for example, to view CTR for queries in advertising campaigns in search.