Interaction with the audience is limited

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Traditional Marketing: Costs are usually high, especially when relying on advertising through radio or television, and this requires huge budgets that are not suitable for medium and small companies. Other means such as advertising in newspapers, magazines and printing are also expensive for many companies.
Digital Marketing: It is significantly less expensive than traditional marketing, which allows medium and small companies to run marketing campaigns and reach the largest number of customers through the Internet, and use paid advertisements, as daily budgets can be allocated to control expenses, and these advertisements can be continued or cancelled based on the results actually achieved.
3. Interact with customers
Traditional Marketing: and takes a lot of time, and mom database there is no direct way to know the audience’s reaction. Collecting feedback from the audience requires a lot of effort and time, as advertising companies rely on research agencies to collect and analyze feedback.
Digital Marketing: It allows immediate interaction with customers through social media platforms. Companies can communicate directly with customers and respond to comments and inquiries quickly. This type of rapid interaction builds a strong and sustainable relationship between the audience and the company and works to increase loyalty.
4. Adaptability and flexibility
Traditional Marketing: Changing strategy in traditional marketing is complex, slow and expensive. It is difficult to modify a TV ad or change a mailing campaign, because this requires a lot of time, and is a difficult challenge in a business environment that changes very quickly.