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Maximizing Your AWS Partnership A Strategic Guide to Unlocking student data Sales Growth By Caitlin Parker on August , Partnering with Amazon Web Services (AWS) can be a catalyst for success to a firm that wants to fasten up growth and expand its footprint in the cloud computing market. However, it is important to have an articulated plan and deep comprehension of the ecosystem to navigate complexities surrounding AWS partnerships. This article intends to offer you a comprehensive guide on how to make your AWS partnership profitable thereby resulting in impressive sales and business. Understanding the AWS Partnership of a cloud alliance with AWS is based on three interrelated stages of collaboration: .
Co-Develop: Work with Amazon Web Services (AWS) to create products or services that will be integrated into their cloud offerings; this will also involve tapping into Amazon's resources and expertise. Examples: Developing software applications running on AWS infrastructure; designing tools working together with AWS services; creating industry-specific solutions for clients within the sphere of activities characteristic for the company under consideration. . Co-Market: Collaboratively launching and selling joint products through each other's marketing channels to reach more customers and get leads faster Tactics: Hosting joint webinars, writing guest posts/whitepapers together, attending AWS events as exhibitors or sponsors, creating collaborative social media campaigns .