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Getting a lower rate on Baidu Brand Zone

Posted: Sun Dec 22, 2024 6:21 am
by yamim222
The bidding model. For Brand Zone, you pay for time and for the cost-per-click, you pay per click of course.
The clickthrough rate. With a #1 position so much of the time, the clickthrough rate will be much higher. However, that high clickthrough rate can also (sometimes) be achieved with regular cost-per-click ads if they are managed very well and the bid is high enough.
How to Purchase Baidu Brand Zone
Do not just go to the first Baidu contact and ask because you’re not likely to get the best deal. You should choose an agency that can get you a good deal. This includes:

Running the overall marketing campaign in the best way to improve ROI.
Enjoying payment and communication methods philippine number for whatsapp convenient for your business.
If you want to advertise on Baidu Brand Zone, you can ask us, we’ll get a price. But the price is only valid for the month. To use Baidu Brand Zone, you will need to be ready to sign off and send payment within about two or three weeks.

Which Baidu Verifications Should You Use?
I’ll list them in the order from least essential to most for companies that wish to advertise on Baidu.

Image

To run Baidu ads, you must do:
Real Name Verification
Guarantee
The Official badge is nice to have, but not required.
The Trademark badge is less important than Official, but also nice to have.
Brand Zone should be used selectively for companies that want to amp up their branding.
What if you’re only doing organic marketing (SEO) on Baidu?

You can forget about all these badges and not have a problem. Or you could choose to buy them. It’s up to you.

What if you’re trying to get setup properly on multiple platforms (not just Baidu)?

Every platform out there has a confusing array of options for setup, verification and advertising. If you work with one agency, like Nanjing Marketing Group, it could literally save you over a hundred hours of figuring these complexities out. It could also save you three months or more of delays.

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