Result
July 2019 (before the Promo Expert team started working)
1 deal in 4 months with an advertising budget of 400,000 rubles/month.
July 2020
The company concluded 7 contracts for a total of 22,000,000 rubles with an advertising budget of 200,000 rubles per month.
July 2022
All housing in the first and second stages of construction has been sold. Only a few townhouses remain.
We expect the start of sales of the third stage in June 2023
We are currently continuing to run advertising in a truncated "support mode". As soon as the third stage of construction is ready for delivery, we will spin the advertising flywheel again.
I am satisfied with everything in working with Promo Expert. The main thing for me is comfortable collaboration, which allows us to precisely set up the target audience. There are few calls, but they are all "warm". Small but precious, as they say.
Deputy Director for Development, UralStroyInvest LLC
This is an interesting and challenging project that required 100% dedication from every team member.
At the same time, we didn’t have to reinvent the wheel – the structure of the campaign work fits into the classic promotion scheme.
It was enough to act "as expected", but with fusion phone number data of the matter and very meticulously. That is why it is important to involve experienced specialists with confirmed successful cases for such tasks.
Maria Korolkova,
Head of Contextual Advertising Department, Promo Expert
If you want to get the same result, we recommend following these simple instructions:
Divide the target audience into segments.
Explore the b2b.yandex.ru tool map.
Collect semantics.
Structure your advertising account by segments and semantics.
Define geopolygons.
Collect and upload a contact database.