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Multilingual and multiregional SEO solves these problems. SEO Guides Dmitry Dementiy Date of publication: 11 June 2015 16 minutes 34 059 Why Multilingual SEO is Necessary Imagine the situation: you are running a blog for residents of Russia, Ukraine and Belarus. You want to make it as convenient as possible for all readers, so you create versions of the blog in Ukrainian and Belarusian. The idea is this: a Russian-speaking reader should be able to find your article in Russian, a Ukrainian-speaking reader will find it more convenient to read this article in Ukrainian, and a Belarusian-speaking reader will find it more convenient to read this article in Belarusian.


At the same time, you do not want the search results to depend on the user's location. mexico email list You understand that a Russian-speaking Minsk resident will find it more convenient to read your blog in Russian, and a Ukrainian-speaking Lviv resident who has come to visit Novosibirsk will find it more comfortable to read in Ukrainian. To make your blog as audience-friendly as possible, you'll need to do multilingual SEO.


Multilingual SEO is the technical optimization of a website to the needs of an audience that prefers to receive information in different languages. This concept includes adapting the resource to the requirements of search engines, translating the menu and content, and ensuring the availability of your publications in search results and on the website in a language convenient for the client. Please note that multilingual SEO means providing the audience with identical content in different languages.