REFERRALS AND REPEAT SALES
The strategy we plan to use
Due to low conversion to registration and a tight marketing budget, a strategy was chosen to increase the conversion to registration of incoming leads and increase the number of repeat visits.
To implement it, it is necessary to train administrators and doctors in effective sales techniques.
Once you achieve a consistently high nepal company email list conversion rate per post, you can increase your advertising spend.
FINAL CONCLUSIONS
study the market, competitors, clients;
develop deeper portraits of the target audience;
carry out a transformation, create a unique selling proposition and new positioning;
launch new traffic channels;
rework advertisements for contextual advertising;
implement end-to-end analytics;
change the structure of the site, add new sections and landing pages with services for search queries;
implement regulations for administrators regarding communications with patients.
This allowed:
increase conversions from advertising channels;
increase the number of primary patients;
reduce the cost of a lead and a patient.
The training on the “System” course helped me to take a comprehensive look at the project and systematize marketing.
What was achieved during the training:
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