Understanding the logic of WhatsApp ads is very simple, companies create ads to attract audiences, this can be on any platform or social network where ads can be created for advertising purposes, in this case we use Facebook as an example, people receive your ads on their Facebook feed, get their attention, click on more information or contact and are redirected to your company's WhatsApp message bar to get in touch. Conversations started through a WhatsApp ad are accompanied by a preloaded message that can say whatever you want, but in most cases it looks like this: I saw this on Facebook and I'm interested.
Potential customers can also choose to send a personalized zalo database message. You should keep in mind that conversations will only appear if the potential customer ultimately decides to send the message.
WhatsApp Ads
Once the customer has made contact, this is when your business can respond immediately and begin its sales process or cycle with the customer. At this point, it is very important to respond quickly and ask the right questions.
If your business doesn't have the resources or enough time to respond to many customers, you can always choose to use a conversation management tool with artificial intelligence, chatbots or automations like Callbell .