As a successful salesperson, the same thing happens to you when prospecting. The first time you pick up the phone to make a cold call, your heart starts beating rapidly. Each attempt represents a new challenge, and by the time you finish your block of calls, you feel exhausted. But just like the gym, little by little, you begin to see results. You have more opportunities in your sales funnel , and you begin to generate more sales. You reach your goals, and that's when the rest of your team starts to notice you've improved.
You receive praise from your boss; your colleagues approach you to ask: "How do you do it?"
The best part is that prospecting doesn't mean you've stopped serving those prospects who were showing interest in themselves. Your commissions start to multiply! That new cell phone or the new car are within your reach. Meals at elegant restaurants and vacations in a paradise make you feel better every day.
You reach the top and you have the secret to staying there: NEVER STOP PROSPECTING . Because to achieve real results, your client prospecting process
has to be consistent. That's why today I want to share vk database with you 8 client prospecting strategies that will help you improve, so that prospecting stops being a problem for you and your sales team.
1. TRADITIONAL customer prospecting.
This is the one that's been around the longest and never fails, but it's also the most difficult and sometimes the most hated. We're talking about the famous "cambaceo" (door-to-door sales), or "zone combing."
The idea behind this style of prospecting is to target a specific type of prospect by establishing a geographic area. This could mean visiting every doctor's office in Santa Fe or visiting every clothing store in a shopping center.
Known for being "cold-spotting," you must ensure you have a precise plan. One that covers who fits your ideal client profile and what their route of visit will be.
2. Customer prospecting ON THE INTERNET.
Without a doubt, it's wonderful how technology brings us closer to companies these days. And not just local ones, but national and international ones as well. If you start narrowing down who your potential customers are, the internet can be a wonderful ally. This is because you don't have to spend time commuting or walking far. Just browse the web, and with a few right clicks, you'll be closer to your potential customers.
What happens when a salesperson starts prospecting?
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