The way you present yourself physically

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The way you present yourself physically. Because humans are highly visual, excellent nonverbal communication is extremely important in sales. In fact, according to sales master Brian Tracy , your sales message should be approximately 55% body language, 38% tone of voice, and 7% your choice of words.

One practical telephone sales psychology tip worth noting is that standing while making your cold calls can give you better results. Many sales consultants and sales training experts recommend trying the standing position for several good reasons:

Encourage a more approachable posture that will be reflected in the tone, volume, and rhythm of your voice

Open your breathing, which helps you maintain relaxation

Allows freedom of movement, which promotes more expressive communication

Research suggests that our posture is linked to our mood. Adopting an upright sitting posture when you're feeling stressed, for example, can help you build self-esteem and increase your positive mood. Simply standing, meanwhile, is often enough to trick you into feeling taller and, as a result, more confident.

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3. Build relationships
There are many ways to use sales psychology to establish a nurse database connection with potential customers. To begin, you should begin each new sales relationship by:


Always have your product information and other sales materials ready

Be prepared to communicate exactly what your prospect can expect to achieve

Keep in mind that it's easier for us to feel connected to ideas, products, and people when they promote a sense of security or familiarity.

Your prospects will be less inclined to shy away from new information presented online, over the phone, or in person if you avoid scary technical jargon and stay focused on verifiable results.