Brand Name: Are you selling a well-known brand? may search for a specific brand. Let’s say your smartphone cases are made by Spigen, a top phone case manufacturer. Adding Spigen phone cases as a keyword will help your Amazon SEO.
Backend Keywords: Your backend keywords are not visible on your product page, but Amazon sees and scans them. Make sure these keywords are consistent with the content on your page. Be careful not to cram all kinds of keywords here!
Performance Factors
It’s all well and good to have all your keywords in netherlands whatsapp lead the right places, but Amazon’s goal is sales! The algorithm is designed to understand how likely it is that a click will result in a sale, which means performance is just as important as keywords.
Click-through rate: How did your product page perform when it appeared in previous searches? Did it get clicked on? Or did shoppers simply move on to other search results? If someone clicks on your product after conducting a search, Amazon is more likely to serve your page up again for the same search term.
Conversion rate: Getting clicks is one thing, but getting customers to buy is even better. If your page has a high conversion rate for a particular search term, Amazon will continue to include it as a search result.
This is especially important because buyers
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