Finally, Google concludes that

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“Appropriate use of AI or automation does not violate our policies.”

Therefore, Google emphasizes the importance of creating high-quality, original content that rich people database aligns with the principles of EEAT (Expertise, Authority, Trustworthiness), whether created by AI or humans.

google eeat

While AI-generated content can be useful when used responsibly to increase creativity and usefulness, Google strictly prohibits its use to manipulate search rankings.

Google encourages web content creators and businesses to prioritize the production of helpful, reliable content designed for users, reaffirming its commitment to providing trustworthy information in search results.

Powerful ChatGPT prompts specifically designed to improve your SEO
Here are some of the SEO-related topics ChatGPT can help you with:

ChatGPT prompts for SEO keyword research
ChatGPT can help you brainstorm keywords related to your brand or business.

It can even suggest long-tail keywords based on question-based queries that your target audience might use.