For any website creator, the question of what place their resource occupies in search engine ranking is probably relevant. And of course, this is important when it comes to such a global brand as Google. This search engine is probably the most popular in the world and everyone wants to get their place under its sun. This is a laudable goal, but not everyone goes to it the right way. Some webmasters and optimizers sacrifice the quality of the site content in order for it to take a high place in search results. To combat this approach to the issue, Google develops and constantly improves the tools with which the good deed of clearing the network space from low-quality content is carried out. One of these tools is an algorithm called Panda. Methods of preventing getting under the filtering of this algorithm and ways to get out of this unpleasant situation will be discussed below.
What is Panda and how does it work
First of all, it is necessary to understand in more detail kenya phone number list what the Google Panda filter is and how it actually works. Understanding this will allow you to carry out preventive work to avoid mistakes that can lead to sanctions from the search engine, and will also help you decide on a strategy for removing them if this does happen.
The Panda algorithm was developed solely for the purpose of searching and filtering low-quality content on the Internet. During its work, it studies the site according to a number of features to identify deviations from established standards. For a better understanding of the essence of the issue, we can cite some of them:
First of all, the algorithm checks the site content for uniqueness. And this concerns not only text, but also pictures or video materials.