Three disadvantages to renewing a corporate website

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An EC website is directly linked to a company's brand image. For this reason, it is not uncommon for a website to be renewed when there is a change in management or management policy. Refresh your brand image In addition, branding your e-commerce site is also effective in increasing user favorability and recognition. If you are thinking of "refreshing your brand image," why not try renewing your site? [Example 4] When you want to add features to improve the usability of your EC site When running an e-commerce site, there are many cases where you need functions that were not anticipated when the site was launched.


For example, if you want to add the following australia telegram data functions, it may not be possible to implement them on the same site as is, so a major renewal may be necessary. Supporting new payment services Addition of customer management functions in response to an increase in the number of users Therefore, a good time to renew your e-commerce site is when you want to add new functions to improve its usability. Adding functions to improve the usability of your EC site Four points to decide before renewing your EC site From here, let's take a look at four points you should decide before renewing your e-commerce site.


Things to decide before renewing your EC site [Point 1] Understand the current issues and determine your post-renewal goals The first step is to understand the current issues you are facing and identify areas of your EC site that need improvement. After identifying the issues, you can decide on your post-renewal goals. At this point, it's important to keep in mind that you should set achievable goals, such as: Instead of aiming for zero abandoned carts right away, start by aiming for a 10% reduction.