A heartfelt confession: Yandex confirmed a new algorithm

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Petersburg. In some regions, there were isolated, sharp changes in the search results. In other regions, there were no unexplained sudden changes in the search results. The site owners noticed a wave-like nature of the changes. Yandex alternated periods of turbulence in the search results with periods of relative stability. At the same time, no patterns were observed in the duration of calm and unsettled periods.


Another important point: the search engine actively shuffled the thailand email list results for commercial queries like "order pizza with free delivery in Moscow". To a lesser extent, the changes affected the results for informational queries like "how to choose a children's bike". WE WILL PROMOTE YOUR BUSINESS Read more in the fall In September 2015, Yandex wrote about the new algorithm in a blog for webmasters .


To describe its essence, we need to remember how search results are formed, or rather, how they were formed before the multi-armed bandit. In response to a user's request, Yandex offered him a set of pages ranked by information relevance. The search engine took into account people's reactions to the proposed sites. We are talking about behavioral factors. Having collected a sufficient amount of information, Yandex adjusted the ranking results by information relevance to user satisfaction.